There really is one in every crowd. Need proof? We give you: toffee.

Toffee is a bit weird.

It’s obsessed. Greedy. It has bad manners.

So much so, it has to be contained in a tin.

We go to extremes to make it, then go to extremes to package it. It’s not like the rest.

The odd girl out. The black sheep of the Pure Madness family. She doesn’t quite fit in with the rest of our sultry smooth wares, but we love her just the same. Her eccentric, messy, unruly shape is actually quite flattering.

Sometimes, perfection can be found in imperfect places. Like a toffee tin, for example.